Men’s Classic Style

A quick list of pointers on how to ensure your cotton shirts stand the test of time.

Always

Use caution when cleaning – Although cotton is extremely durable (it becomes 30% stronger when soaked in water) it should only be washed in warm but preferably cold water to prevent color loss. Excessive bleaching can weaken the fibers, and is recommended for spot cleaning only. Dry cleaning is a perfectly acceptable way to clean your cotton clothing.

Store your clothing properly – Make sure your cotton clothing is fully dry when storing, and keep it away from excessive moisture. Mildew is fond of cellulose fibers, and will discolor and eventually destroy the fabric. Although the natural cotton fibers in your garment can be eaten by various insects, this is rare and we do not recommend using toxic insect deterrents such as moth balls; instead consider cedar and lavender for natural protection.

Consider

Washing and Drying at Home – Repeated dry cleaning and heavy starching is hard on cotton fibers. By gently washing your shirts and drying them, you’ll add years of life to the garment.

Invest in a quality iron and steamer – two tools which will extend the life your garment by limiting your trips to the dry cleaner. Steamers are perfect for quick wrinkle removal, and are much safer to use than irons. An iron, however, can not be beat when it comes to a crisp, clean finish, and if used at the proper temperature can be safely used. A quick tip – pull your shirts out of the dryer and iron them before they are fully dry; cotton fabrics respond best to ironing while damp.

Never

Over-estimate the strength of cotton – although cotton is thermoplastic and can be ironed at high temperatures safely, it will burn if the iron is left on one spot for a prolonged period. The same with bleach – over-exposure can destroy the fabric.